When success comes in business, it’s natural to become overconfident. Roofers who understand the dangers of overconfidence are less likely to make critical mistakes that will reverse the progress of their business. Roofing Webmasters is a digital marketing agency for roofers, and we’ve helped hundreds[Read the Full Article]
Category: Podcast
Beware of Lead Generation Sites for Roofers (Podcast)
Roofing Webmasters has been marketing for contractors for about a decade, and we’ve heard everything there is to hear about lead generation sites for roofers. Sure, we offer our clients the option to buy roofing leads, but we are not a lead generation site by definition.[Read the Full Article]
Google Maps Rankings for Roofers (Podcast)
Roofers can benefit from ranking on Google Maps, especially in the Local 3 Pack, which is the top 3 Maps results and are displayed prominently on a Google SERP. Members of Roofing Webmasters recently attended an SEO conference where someone in the audience asked why their[Read the Full Article]
How To Get Into Commercial Roofing (Podcast)
How To Start a Commercial Roofing Company Most roofing contractors focus primarily on the residential roofing industry, but 95% of them would like to expand to more commercial projects if possible. Sometimes residential roofers will get a commercial job here and there and enjoy the[Read the Full Article]
SEO for Roofing Companies Doesn’t Work (Podcast)
76% of consumers still prioritize organic search results. The idea that SEO for roofing contractors doesn’t work is a myth. Still, lots of misinformation exists about the viability of roofing SEO. Some believe paid advertising has completely taken over (stats don’t support it), and others think they[Read the Full Article]
Piss & Vinegar for Roofing Success (Podcast)
To run a successful roofing business in 2021, you need an entrepreneurial spirit, sometimes known as mojo or simply attitude. Roofers who don’t possess the trait in some form will fail to dominate their local areas. Additionally, those who don’t have it will fall short[Read the Full Article]
Monthly vs PPL vs Nothing vs Ego (Podcast)
Most roofers have an “off-season” because of weather changes, and this hiatus can last quite a while, depending on the region of your business. Some contractors ditch their marketing during down seasons to save money. However, their logic is wrong, and such a decision costs[Read the Full Article]